“You’re an entrepreneur, not a philanthropist.”
Angel took a sip of water, gently put down the water cup in her hand and lightly said.
“What does this have …… to do with entrepreneurs and philanthropists,” Wu Jun was halfway through his sentence when he suddenly tried to understand the meaning implied within Angel’s sentence.
The success of Hongfu Farm in Xiao Wu Zhuang was there for all to see.
Hundreds of villagers in Xiaowuzhuang got a job in Hongfu Farm, and although the job content was still farming, their identity had changed a lot from before.
From the status of farmers, they have changed to employees, with a stable wage income, and like city people, they have a perfect social security.
Not only is the current income much higher than before, but when you are old, your life is also more secure.
The villagers in the surrounding villages of Xiaowuzhuang are only envious and jealous of the villagers of Xiaowuzhuang.
In the past, Xiaowuzhuang was known as a poor village, and it was a big problem for young people of marriageable age to get married.
Nowadays, the young men of Xiaowuzhuang have become the meat and potatoes, and if there is a boy in his twenties, he can be kicked off by the matchmakers in the surrounding villages.
Ordinary people are dressed up for a blind date, in order to leave a good impression in the heart of the girl, and even go to buy a usually not much to wear a line for this purpose.
The young men of Xiaowuzhuang, as long as they wear Junheng 998 or Hongfu farm uniforms, the success rate soared straight up, and the uniforms worked better than high-class suits.
If you spread the news that Hongfu Farm is ready to expand to the neighbouring villages, you don’t need to spend money on contracting the land, someone will take the initiative to send it to you.
Compared with the compensation of contracted land and a job with stable income and good benefits, it’s easy to make a choice.
However, Wu Jun felt that this is a bit like a pitfall to his hometown, and his conscience is a bit upset.
Seeing the hesitation on Wu Jun’s face, Angel continued, “A win-win co-operation, the money saved from contracting the land will be used in the construction of sunshine greenhouses, which can build several more Hongfu farms and provide more jobs.”
“It’s so true, my idea is a bit of a bull’s-eye.”Wu Jun smiled sarcastically after hearing Angel’s words and figured out the reasoning.
The two of them chatted about the expansion of Hongfu Farm for another hour or so.
At noon, Wu Jun called Xu Fei, who was in charge of Junheng Trading Company Limited, to have a meal together.
In the afternoon, Xu Fei also joined in the topic of Hongfu Farm expansion, this matter was also closely related to her.
Inside the office of the president of Junheng Group.
Wu Jun, Angel and Xu Fei had a discussion on this.
Little secretary Li You Rong recorded the content of the meeting.
Hongfu Farm’s scale expanded by more than ten times, the impact brought by it was all-encompassing.
The current production of Hongfu Farm could already supply the production of Junheng 998 Winery.
The production within Resource Tycoon is even as high as 200 tonnes/day.
The expansion of Hongfu Farm, accordingly, the market scope of Junheng Trading Co., Ltd. should also be further expanded, and a lot of preparations need to be made in advance.
Jibei province a province has been difficult to digest this production capacity, Hongfu rice is about to go to the whole country, not a word.
Market selection, shop location, staff recruitment, pre-service training and so on ……
Junheng Trading Co., Ltd. has on-line sales channels, the development and expansion of e-commerce channels is also an indisputable fact, but this channel is not everything.
Especially rice this kind of product, don’t look at the Internet covered a bunch of shops selling rice, in fact, offline is the main event.
The average age of users of such products as rice is generally higher than that of users of electronic products, and the users are mostly women and the elderly.
This group’s acceptance of online shopping is not as high as that of young people, and they are more inclined to buy from offline physical shops.
From a variety of data show that the e-commerce platform in the rice market shipments, although large, but the various rice manufacturers on the one hand in the strengthening of cooperation with major e-commerce platforms, such as Dongdog, Taocat, etc., in addition to the offline channels, the action of the relatively larger.
Wuchang rice in the country has how many shops have lost count, before being Wu Jun down Meng Chalong in each provincial capital city also has a franchise.
Brand shops, not only help to enhance brand image awareness, but also allows customers to buy more assured, enhancing customer stickiness.
In particular, like rice, such as consumables, repeat purchase of products, offline shops are the most important.
From the aspect of saving logistics costs, offline shops also have great advantages.
The network can have no coverage for one thing, but logistics is not.
Just look at the Amoy cat on those shops in the logistics description should be visible.
Admittedly, where Shunfeng and Xtong can’t go, EMS can, but the service level and speed of the postal lords can almost kill the advantages of online shopping.
E-commerce channels cover 1~3 level markets, but 4~6 level markets can only rely heavily on offline channels.
Like the East Dog is now doing so big, but its rural e-commerce services, selling seeds and fertilisers but still can not be separated from the ground push.
In the East Dog and Amoy cat competition, one of the biggest advantages of the East Dog, can be its warehousing throughout the region and its own distribution system, Jack Ma led the establishment of the Rookie Bird network also have this intention.
In this regard of social effect, the offline channel is absolutely crushing the e-commerce platform.
Offline channels are heavy asset operation, shop property, labour, channel subsidies and incentives need to pay a lot of resources.
National brand offline channel is relatively strong brand are “captive” a surprising number of promoters team.
Take the mobile phone industry as an example, such as vivo, its offline promoters number more than 100,000 people, OPPO is about the same level.
This is to provide outlets where the employment, tax revenue have a pulling effect.
Perhaps some people say that e-commerce is also the same ah, such as Jiangsu and Zhejiang are everywhere Taobao village, often to solve tens of thousands of people employed.
At first glance, the role of the two is almost the same, but now the country did not tax e-commerce, this is one.
Secondly, the role of e-commerce platforms for the enhancement of local tax revenues can reach the level of offline channels?
And like Jingdong can take the land in the country to build warehouses, get local preferential policies, a big reason also has its social effect on the local reasons.
Junheng Trading Co., Ltd., plus shops, warehouses, logistics management, customer service, online sales department and other departments, currently has more than 100 employees.
After the expansion of Hongfu Farm’s planting scale, the number of employees of Junheng Trading Co., Ltd. will have to be doubled again, which can provide more jobs and have a greater impact.
Overall, online and offline are not “replacements”, but complementary.
The small meeting went on until after four in the afternoon, and only a small part of the discussion about Hongfu Farm was discussed.
After all, it was a multi-billion dollar investment, not something that could be decided in just a few words.
According to Angel’s arrangement, there was a week-long project-specific meeting to follow.
Wu Guangqiang, who was in charge of Hongfu Farm, and Cai Diheng, who was in charge of Junheng 998 Winery, would also attend the meeting.