Gains are often accompanied by risks.
High risk corresponds to high return, low risk corresponds to low return.
No risk corresponds to high yield, that is absolutely encountered a liar.
Xu Zheng is looking for people to pull investment and sponsorship, but also in order to share their own risk, who all like to make a profit without losing business.
The 80 million sponsorship fee of Joyoung Culture is still attractive to Xu Zheng.
At least until now, this eighty million sponsorship was the biggest one he had pulled in.
“General Manager Wu, I won’t beat around the bush with you, so you can also give me an answer.”Xu Zheng looked at Wu Jun and asked, “How much do you plan to invest in this drama?”
Wu Jun asked in return, “How much are you short?”
Xu Zheng looked at Wu Jun with a surprised face, a little excited inside.
Listening to Wu Jun’s tone of speech, there was a meaning of making up for the difference!
The pre-financing of the TV series, pulling sponsorship is one of the most important work.
The producer only take out the real money to sign those big name actors, only then someone will be willing to put adverts in your drama, do advertising implantation and so on.
Relying on the script, and will soon sign mo a big star, these empty words, it is difficult to find partners, want to cooperate must come up with their own strength.
Relative to the current big-name stars sky-high pay, the drama advertisement implantation of that money, but also a little bit not enough to share.
TV drama is basically a money-losing goods in the early stage.
After a drama is finished, finished filming, released and on fire, you can prepare sacks of money.
Good TV dramas don’t worry about not making money, on the contrary, once the production of this TV drama is completed, there will be major TV stations as well as network platforms rushing to buy the broadcasting rights of this TV drama, especially the premiere rights.
And usually, after a TV drama is produced, it will not be sold to only one TV station or one organisation, but to several organisations at the same time.
The rights of the once annual drama Yanxi Raiders were said to have been sold to more than 90 countries, and the rights revenue was estimated to be more than $300 million.
Counting 70 episodes, the average royalty per episode is as high as $4.28 million, and this is very high.
However, in reality, there are not many phenomenal TV dramas like this one, and only a few of them come out a year. Most TV drama royalties are not very high, and many of them may be in the hundreds of thousands or even tens of thousands of dollars.
After the major TV stations or online platforms have bought the TV rights, they mainly earn income through advertising fees or membership fees.
If a television series is very hot and has a large number of airtime, then these television stations or network platforms can earn more money.
There is another income, the copyright income.
If a TV drama is hot, then its commercial value will also rise.
When the time comes, naturally there will be a lot of people who want to rub off on the drama.
Some clothing brands may use some images of the characters.
Some toy companies may design the cartoon characters of the main characters in the TV series.
There are also game companies that may directly adapt it into a game and so on.
A TV series, but from beginning to end, many of them are copyrighted.
Businesses that want to use something from it have to pay royalties to the producers.
A TV series can make money, basically these are the places, Lin Lin, there is still a lot of money to be made.
But the premise is that you have to be upside down in the early stages and be able to last until the production of the drama is completed.
Under the sky there is no steady business, if the filming of a TV drama has no risk at all, pure profit, then this industry can definitely become the hottest industry at present, obviously it is impossible.
Xu Zheng was able to pull in a sponsorship of 80 million, which was already considered a top tier sponsorship fee in the circle.
As for the sponsorship fee thing, of course more is better, no one would mind having too much money.
Wu Jun looked at Xu Zheng with a calm face, waiting for his reply.
“Last night, Chen Tao and I reconciled the accounts, the actors’ fees that need to be paid in the early stages, venue usage fees, sets, props, and post-production, all together there’s probably still a shortfall of around two hundred and twenty million dollars.”Xu Zheng took a deep breath, raised his eyes to Wu Jun and said, “The lineup of this drama is said to be high, likewise, the film remuneration is also ……”
“Then like this ……,” Wu Jun smiled and said, “I’ll pay out this 220 million, give me the role of the female lead, and give me some more slots for the followers.”
“What! You, you want to sponsor two hundred and twenty million dollars!”Xu Zheng looked at Wu Jun with a surprised face and asked loudly with some loss of composure.
Xu Zheng had been in the industry for decades, from actor to director, he had never heard of that company sponsoring a film, or a TV series for more than 200 million at one time!
This was completely not treating money as money!
More than two hundred million, although this money with Xu Zheng’s current wealth, he can also take out.
Although he was confident in his own play, he was still the director and producer of the play.
But to take out more than two hundred million at once, Xu Zheng himself can’t afford it, not afraid of ten thousand, just afraid of what might happen.
In case he bumped into any new policies, resulting in the end of not being able to broadcast properly, then the loss would be too great.
Wu Jun was willing to invest more than 200 million for the sake of the advertisement implantation of the company’s products and the attribution of a character.
This behaviour, was more than a tycoon!
“Mr Wu, are you sure you want to sponsor two hundred and twenty million, you’re not joking with me?”Xu Zheng confirmed with Wu Jun with a serious face, “Are you sponsoring, or are you investing?”
Sponsorship and investment were two concepts, with sponsorship, one only needed to fulfil the conditions he put forward, and the money could be used for his own use without having to distribute the proceeds.
With investment, the benefits generated from this drama would still have to be distributed to the investing company or individual.
“Sponsorship, I have confidence in Director Xu’s new drama.”Wu Jun smiled and said, “I believe that advertising in Director Xu’s drama will be able to generate more benefits than just this sponsorship fee.”
Xu Zheng was flattered by what he said, “Mr. Wu is flattered.”
Wu Jun smiled and said, “How about it, Director Xu? Are you interested in talking about it again?”
Xu Zheng hurriedly said, “Yes, yes, of course.”
Wu Jun’s sponsorship, if negotiated, could greatly shorten the start date, which was of great significance to the crew.
Originally, Xu Zheng was planning to start the film in April, wait for the filming of the whole drama, and then complete the post-production, wanting to release the film in the summer slot, the time is not generally tight.
If you want to make a career, you need to have the right timing and the right people.
If a TV drama wants to be a hit, it also needs to have this condition.
The summer golden slot is the timing, the cast is the harmony, and the geographical advantage is the broadcast platform.
If you want to make a hit, the summer prime time slot is what you have to fight for.
Wu Jun’s sponsorship can help the cast save at least four months of time.
Time was money, and these four months played a crucial role for the crew, for this new drama!
Wu Jun and Xu Zheng chatted about the sponsorship of the new drama for the whole afternoon.
After all, it was a huge sum of more than two hundred million dollars, and Wu Jun’s money didn’t come from the wind.
This is a large sum of money, naturally, we need to smash out some splash.